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GraphXDC, formerly GraphX Signs was originally a brick and mortar sign shop, only operating locally in the Largo area. With competition growing in the area, GraphXDC decided to beat local competitors to the punch, and create an E-Commerce website of their own to sell their products nationwide. Alongside creating their first website, we were also tasked with completing a makeover of the GraphX brand & logo.

For re-branding, we did away with the antique green GraphX Signs logo that was created in 2004. This company prints signage & promotional products, using CMYK printer processes, so we  incorporated the CMYK colors: Cyan, Magenta, Yellow, Black into new logo, and incorporated green to pay homage to their original logo.

As far as the website goes, this was a very complex & large scale project because this client offers 1700 promotional products that customers can customize with their logos & options, which created thousands of variations. Through careful planning and development, we started creating a user friendly & smartphone optimized online store that would last for years to come.

• DATE: 2014-2024
• CLIENT: GraphXDC Signs & Promotional
• URL: https://graphxdc.com
• SKILLS: Web Design, Graphic Design, Videography, SEO, PPC

The successful re-branding & launch of GraphXDC.com online store has helped set GraphXDC apart from their local competitors. Customers can now easily order custom promo products online on any device, anywhere in the USA.

In addition, our consistent local SEO strategy & marketing have placed GraphXDC.com on the 1st page of Google & Yahoo/Bing for dozens of keywords, as you can see in the video. We are continuously updating the website with new products and the owner eventually plans to change the SEO strategy from local to national, to play with the big boys like Vistaprint, Staples, 4imprint. Can’t wait to see what the future has in store for this small business!

• 104% Online Sales Revenue increase
• 181% Organic SEO rank improvement
• 6,000+ Google/Bing Search impressions monthly.
• 1698 Personalized Products available online